A man and a woman face each other just below 12, hands raised mid-Garba. It's how Gujarat comes together — community, rhythm and joy, on the dial every day.
1/4 · Front2/4 · 3/43/4 · Dial4/4 · Side
Photo 1 of 4: Front
Pride of Gujarat
$295$345
Pre-order discount · Save $50
Previous batch sold out · Next batch ships Nov 25
CultureFinish Black & goldSize
2 + 1
Buy any two, get one free
Pay for two — the third is on us.
$190a watchSets from $570
Sets from $570 · $190 a watch
Charged today · full refund if you cancel before it ships.
How pre-order works
You pay $295 today — $50 less than the in-stock price.
It ships Nov 25. We email tracking the day it leaves Texas.
Change your mind? Cancel any time before it ships for a full refund.
Adding in-stock watches too? They ship in 1–2 business days, and this pre-order follows on Nov 25. Shipping is free both times.
Pre-orders count toward buy 2, get 1 free.
Swiss movement
316L steel
Sapphire crystal
5 ATM water resistant
“I ordered during pre-order and had mixed emotions, but could not be happier when I was one of the first customers to own a Fateh watch!!”
Harin K. · Pride of Gujarat · Verified buyer
Delivery takes 3–5 business days after it ships.
Free tracked shipping across the US, from Texas. Anywhere else? Write to veer@fateh.co.
Gujarati · Garba
Nine nights a year. Every day on the wrist.
Garba comes around for the nine nights of Navratri. The dancers on this dial stay for the other 356. Gujarati keeps time around them — the script Mahatma Gandhi wrote his letters in.
ગુજરાત
The details
Up close.
01
The emblem.
A man and a woman face each other just below 12, hands raised mid-Garba.
02
The crown.
The knurled crown at 3 o'clock carries the Garba dancers again, engraved on a cap smaller than a fingernail.
03
The bezel.
An eight-sided bezel in 316L steel, with screws set into its face. It frames the Gujarati numerals like a window.
04
The bracelet.
A 316L steel bracelet that flows straight out of the case. It comes with the sizing tool, so you can size it at home.
From our customers
Worn every day.
★★★★★
Nice watch, great customer service!
“It’s been years since I’ve seen a brand be so attentive to detail and provide excellent customer experience with a personal touch. Much appreciated. Thanks so much!!”
★★★★★
Pride of Gujarat
“Beautiful time piece with pride of Gujarat! Will buy more !!”
★★★★★
Great piece
“love the watch! Quality is amazing!”
Specifications
The watch.
Crystal
Sapphire
Case & bracelet
316L stainless steel
Case size
40mm / 31mm
Water resistance
5 ATM
Dial
Gujarati numerals · Garba dancers
In the box
Green FATEH box, sizing tool, sizing instructions, a note from the team
Fit
Two sizes. One dial.
The same script, emblem and dial in two case sizes. The 40mm is the men’s size, and plenty of women wear it too. The 31mm is the women’s size, made for slimmer wrists, with the script still large enough to read.
40mmThe everyday caseSelected
31mmFor smaller wrists
Illustrated size comparison.
It comes with the sizing tool and video instructions, so it's easy to size at home.
Before you order
Questions.
What am I charged today?
$295 today — $50 less than the in-stock price. It's our thanks for waiting on the next batch. Nothing more is charged when it ships. Free US shipping.
When does it ship?
Pre-orders ship November 25. This one sold out, so your order reserves a watch from the next batch. The same date shows in your bag, at checkout and on your confirmation. It's a ship date, not a delivery date. US delivery takes 3–5 business days after that, and we email tracking the day it leaves Texas.
What if I order in-stock and pre-order watches together?
The in-stock watches ship from Texas in 1–2 business days. The pre-orders follow on their own ship date, which shows on each watch in your bag, at checkout and on your confirmation. Shipping is free both times, and the free watch in a set of three still applies.
Can I cancel?
Yes. Any time before it ships, for a full refund, including any duties and taxes. Email veer@fateh.co with your order number. There's nothing to send back.
How does buy 2, get 1 free work?
Add any three of the nine culture watches and the lowest-priced one is free. Mix cultures, finishes and sizes. Pre-orders count toward the set. Every third watch is free, so six watches get two free. Limited editions, like Phulkari, aren't part of the offer. If you return part of a set, we recalculate the offer on the watches you keep.
Can I return it?
Yes, free within 30 days of delivery in the US. It needs to be unworn and in the original box, with everything that came in it, including the sizing tool. Email veer@fateh.co and we'll send a prepaid label. Refunds go to your original payment method. One exchange per order; the replacement can’t be exchanged again or refunded. Full return policy
Will it fit?
There are two case sizes with the same dial, script and emblem: 40mm (men’s) and 31mm (women’s). Plenty of women choose the 40mm; the 31mm suits slimmer wrists. You size the bracelet at home with the sizing tool and instructions in the box. Wrong size? You can exchange once per order; the replacement can’t be exchanged again or refunded.
Where is it made?
Designed in the USA · Swiss movement. Every FATEH watch runs on a Swiss Ronda movement under sapphire crystal, in a 316L stainless steel case and bracelet. The other components are sourced globally to our designs. We ship from Texas.
A note from the founder
A Gujarati watch at a Mumbai wedding. A Gujarati watch at a New Jersey baby shower.
After my grandfather passed, I started wearing his old watch. A simple timepiece that became an heirloom — and my very first watch. Swiss watchmaking. Italian leather. Japanese ceramics. But nothing for us.
So I built one.
The scripts our grandparents wrote in, now on the dial. If yours is a pre-order, the date it ships is on your confirmation. Any question at all, write to me at veer@fateh.co.
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